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Longer tweets metrics

The early verdict is in: Our latest data shows that people are retweeting and liking longer tweets (>140 characters) almost 2X more than shorter ones. Twitter rolled out their expansion to the general public in early November of this year. The company said that the decision for longer tweets came from the realization of the …

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SourceMedia Logo

PROBLEM: SourceMedia has 20 B2B titles across eight verticals. Each title is tasked with using Facebook, Twitter, and LinkedIn to grow their readership, SEO authority, and brand equity – to service their existing readers/subscribers and to surface their content to people in their purview but should be. With desperate editorial teams, each title was creating …

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SocialFlow app update

If you thought you loved SocialFlow, just wait until you see our latest SocialFlow mobile app update (version 1.2). With the improved SocialFlow mobile app, you now have more capabilities on the go! We’ve also made some usability changes to the app so it’s even easier to use than before. Update your app or download …

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socialflow update

With the improved SocialFlow mobile app, you now have more capabilities on the go! We’ve also made some usability changes to the app so it’s even easier to use than before. Now you can: Compose messages (including the new 280 character limit for Twitter) Manage Timeline Manage Queue View Message Reports Click here to see …

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For the past 8 years, content marketing has seen an average annual growth rate of 16%. According to The Drum, the content marketing industry is set to be valued at a staggering $413 billion by 2021, more than doubling its current value. Are you seeing a trend yet? With nearly a third of all marketing …

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purple haze ipad

PROBLEM: A legacy media company was keen for additional ways to monetize their content and offer new, innovative ad solutions to their advertisers. This publisher has a strong social presence on Facebook, Instagram, and Twitter. They take a lot of pride in their social success but have not been able to extract any revenue from …

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refinery29 logo

CHALLENGE: The social and innovation team at Refinery29 knew they needed a tool to keep them better organized and working more efficiently. With social stakeholders across the globe, contributing to 10+ Facebook, Twitter, and Pinterest pages/accounts, they needed a solution to help them as they scaled. The social contributors, including editorial, social, branded experiences, syndication …

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Tresemme Logo

OBJECTIVE: TRESemmé was interested in reaching their target audience – women, 18-35 in the US, with interest in beauty and hair – on social media with impactful, engaging messages. The haircare manufacturer’s ultimate objective was to capture user attention of social with the goal of increasing the brand’s share of voice. SOCIAL ACCELERATOR: Condé Nast‘s …

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Time Inc Logo

OBJECTIVE: An automaker was looking for an innovative way to advertise their new model after a dramatic agency switch. They wanted to shift their strategy and targeting to address the high-end, luxury consumer on social media, hoping to make a powerful and lasting brand impression with their repositioned brand. The automaker also wanted more control …

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socialflow graph image

CASE STUDY SUBJECT: SocialFlow’s client is the largest video, high-speed internet, and phone provider to residential customers and also provides these services to businesses. OBJECTIVE: SocialFlow’s client and their agency partners were looking for an innovative way to capture the attention of their target audience where they are: on social and mobile. Given the geographical …

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