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A/B testing has been a tough nut to crack for social media editors. Ever-changing audiences and the inability segment audiences in a statistically significant way has left editors with only two options: guess or give up. However, some basic SocialFlow features allow enterprise clients to essentially A/B test content on smaller pages and then use …

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If you listened to our webinar on July 12, you heard something that might have surprised you: posting to your social networks on a Sunday can actually help your performance reach.   Our Co-Founder and Chief Product Officer, Frank Speiser, did some research over the course of one year and he found that the highest reach per …

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 A note from SocialFlow CEO, Jim Anderson Facebook announced they are changing the algorithms that power the News Feed to prioritize content from friends and family at the expense of content from media companies. The New York Times nicely summarized the issue and the concerns of publishers. AdWeek reached out to SocialFlow for context in their …

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About SocialFlow’s new content calendar feature allows users to view Published, Scheduled and Optimized content for multiple social accounts in a Weekly or Daily view. The Calendar view will help you understand your past publishing cadence as well as see coverage for upcoming days and weeks at a glance.   Use Cases Calendar is great for …

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SocialFlow has updated our Google Chrome extension. The new version will be live Monday, June 20th.  The Chrome extension helps you easily send content to SocialFlow from any web page directly. From the extension, you can share your content without having to access the SocialFlow platform directly. If you already have the extension installed, it will update …

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Recently, we looked at 3,000 publisher/media companies’ Facebook pages to analyze performance over the last year. We see significant and widespread changes for media companies’ content on Facebook and have heard first hand from many of our clients that they are seeing Facebook metrics fall over the past few months. WATCH THE VIDEO BELOW TO …

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SocialFlow recently enabled the ability to add “alt text” to Twitter images. This is currently a Twitter feature available to API partners to promote accessibility on Twitter for blind or visually impaired users who use screen readers. It is not a required field when posting images to Twitter. The Alt Text is not something visible …

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UPDATE: As of August 30, Twitter Organic Publishing allows for the ability to upload animated gifs up to 15MB in size, as well as videos officially to be 140- seconds long and 512MB SocialFlow now allows users to create Video Tweets. This is ideal for posting short form descriptive video with a link to longer form content. …

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The Donald trumps Clinton, Sanders on social media By Marissa Lang, via San Francisco Chronicle, April 4, 2016 READ THE ARTICLE IN THE SAN FRANCISCO CHRONICLE In 12 months, the country has collectively spent more than 1,284 years reading about Donald Trump on social media. The Republican presidential candidate’s reach is unprecedented, according to the …

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SocialFlow breaks down social trends on TV appearances Within the past few weeks, Jim Anderson, our CEO’s, schedule has gotten significantly busier with TV appearances. The press has realized that SocialFlow is the leading voice of social and is now consistently turning to us as the social media authority. Jim has been featured across several news channels …

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