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As a person who commutes to work via the train I am a mass consumer of social media. If you look around almost every person is holding their phone swiping through their various social feeds. The interesting thing that I have recently noticed is that more and more people are holding their phones with two …

As social networks continue to grow how are they impacting legacy news organizations? That is the question of debate during a South by Southwest panel titled, “Social Media: Breaking News or Fixing News”. Hosted by Kai Ryssdal of Marketplace, panelists included a social media editors from the New York Times, Wall Street Journal, and the Associated …

There are two equally important aspects to Social Media success: Creating great content and reaching your audience so they can consume it. As Marketers and Publishers we are only able to truly control one of these items: content. The other, reaching your audience, is more difficult because of all of the possible variables that impact …

On February 17th Facebook announced their new Marketing Partner program. In their words, “The Facebook Marketing Partner badge is awarded to companies that have clearly demonstrated unique capabilities that help marketers scale and achieve efficiency with Facebook marketing, and must demonstrate expertise and specialization.” The program was designed to allow Marketers to easily identify solutions …

As we enter 2015, it’s a good time to take stock of how far social marketing has come, and where it might be headed. The lion’s share of social marketing attention this year has centered around organic reach, specifically the steps Facebook has taken to decrease it for marketing messages. Twitter continued to build out …

Advertising on Social continues to grow in popularity and evolve. It is no longer a question of if you will advertise in Social Media, it’s how much budget and time will you allocate to it. With more people logging in to Facebook daily than not, it has become THE ad buying destination on Social. In …

MAGAZINE MEDIA INDUSTRY IS FIRST TO CAPTURE AND REPORT SOCIAL MEDIA ACTIVITY ACROSS NETWORKS Results of the first Magazine Media 360° Social Media Report, released today by MPA – The Association of Magazine Media, revealed new insights into the performance of 166 magazine media brands on Facebook, Twitter, Google+, Instagram and Pinterest. The report is based …

Next Generation Social Buying Platform Takes Aim at “Managed Services” Offerings That Lack Underlying Technology New York, October 29, 2014 – SocialFlow, the leading platform for the distribution of content to social networks, today announced launch of its new  “SocialFlow for Agencies” offering. The self-serve Software-as-a-Service (SaaS) offering replaces managed services offered by many Facebook …

Just how the hell are you supposed to get the attention of your audience? It’s not easy, but we have some ideas here at SocialFlow, and it informs everything from the way we build our products to the way we train the teams that interact with our customers. When going after that social media attention, …