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Case Studies

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SourceMedia Logo

PROBLEM: SourceMedia has 20 B2B titles across eight verticals. Each title is tasked with using Facebook, Twitter, and LinkedIn to grow their readership, SEO authority, and brand equity – to service their existing readers/subscribers and to surface their content to people in their purview but should be. With desperate editorial teams, each title was creating …

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purple haze ipad

PROBLEM: A legacy media company was keen for additional ways to monetize their content and offer new, innovative ad solutions to their advertisers. This publisher has a strong social presence on Facebook, Instagram, and Twitter. They take a lot of pride in their social success but have not been able to extract any revenue from …

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refinery29 logo

CHALLENGE: The social and innovation team at Refinery29 knew they needed a tool to keep them better organized and working more efficiently. With social stakeholders across the globe, contributing to 10+ Facebook, Twitter, and Pinterest pages/accounts, they needed a solution to help them as they scaled. The social contributors, including editorial, social, branded experiences, syndication …

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Tresemme Logo

OBJECTIVE: TRESemmé was interested in reaching their target audience – women, 18-35 in the US, with interest in beauty and hair – on social media with impactful, engaging messages. The haircare manufacturer’s ultimate objective was to capture user attention of social with the goal of increasing the brand’s share of voice. SOCIAL ACCELERATOR: Condé Nast‘s …

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Time Inc Logo

OBJECTIVE: An automaker was looking for an innovative way to advertise their new model after a dramatic agency switch. They wanted to shift their strategy and targeting to address the high-end, luxury consumer on social media, hoping to make a powerful and lasting brand impression with their repositioned brand. The automaker also wanted more control …

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NewYork Logo

New York Magazine publishes content across different social channels, along with each of their sub-publications, Vulture and The Cut, 24 hours a day. Learn how SocialFlow helped their small team publish news and coverage around the clock, maximizing social growth and engagement in our latest case study:  OBJECTIVE: As a news organization, New York Magazine …

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BBC News Logo

The BBC has nearly 500 social properties and more than 20,000 employees around the world. They turned to SocialFlow for a way to securely streamline their social publishing and implement a standardized way for journalists to publish safely and securely to their social handles on a global scale. See what happened when they implemented SocialFlow’s …

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allrecipes logo

Allrecipes creates efficiency and drives performance with the SocialFlow Publisher Platform.   Allrecipes.com, the world’s largest digital food brand, is a food-focused social network helping home cooks further their food passions and achieve everyday food goals. The site is among the ten largest social sites receiving more than 1.3 billion visits annually. The digital content …

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volvo logo

Time Inc.‘s Real Time social product gives advertisers access to trending social content. SocialFlow is proud to power Time Inc.’s RealTime offering, helping clients like Volvo get more out of social. The recently launched campaign uses Time’s Real Time Ad product to place the Volvo brand next to the best performing Facebook posts from Time relevant …

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socialflow graph image

CASE STUDY SUBJECT: SocialFlow’s client is the largest video, high-speed internet, and phone provider to residential customers and also provides these services to businesses. OBJECTIVE: SocialFlow’s client and their agency partners were looking for an innovative way to capture the attention of their target audience where they are: on social and mobile. Given the geographical …

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