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A/B testing has been a tough nut to crack for social media editors. Ever-changing audiences and the inability segment audiences in a statistically significant way has left editors with only two options: guess or give up. However, some basic SocialFlow features allow enterprise clients to essentially A/B test content on smaller pages and then use …

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If you listened to our webinar on July 12, you heard something that might have surprised you: posting to your social networks on a Sunday can actually help your performance reach.   Our Co-Founder and Chief Product Officer, Frank Speiser, did some research over the course of one year and he found that the highest reach per …

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            This second installment of the Benchmark Study on Organic Publishing to Social Networks analyzed social performance of more than 8 million social posts across 54 languages. These posts reached consumers in every country on the planet and generated more than 5 billion clicks and social interactions. This white paper …

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Automated categorization has been on every publishers’ wish list. We’ve always provided SocialFlow labels, but that requires the editorial users to tag content manually. We’re pleased to announce we’ve fully automated content categorization! The SocialFlow classifier is a proprietary artificial intelligence (AI) system which automates editorial content  categorization. We are currently classifying posts according to …

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NewYork Logo

New York Magazine publishes content across different social channels, along with each of their sub-publications, Vulture and The Cut, 24 hours a day. Learn how SocialFlow helped their small team publish news and coverage around the clock, maximizing social growth and engagement in our latest case study:  OBJECTIVE: As a news organization, New York Magazine …

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The Donald trumps Clinton, Sanders on social media By Marissa Lang, via San Francisco Chronicle, April 4, 2016 READ THE ARTICLE IN THE SAN FRANCISCO CHRONICLE In 12 months, the country has collectively spent more than 1,284 years reading about Donald Trump on social media. The Republican presidential candidate’s reach is unprecedented, according to the …

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BBC News Logo

The BBC has nearly 500 social properties and more than 20,000 employees around the world. They turned to SocialFlow for a way to securely streamline their social publishing and implement a standardized way for journalists to publish safely and securely to their social handles on a global scale. See what happened when they implemented SocialFlow’s …

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How much value is derived from media coverage– social and otherwise? So anyone can tell that Donald’s Trump Presidential bid is getting far more attention than the other candidates’. But what does that mean and what is the value of the social attention? At SocialFlow we started to crunch some numbers to see just how …

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allrecipes logo

Allrecipes creates efficiency and drives performance with the SocialFlow Publisher Platform.   Allrecipes.com, the world’s largest digital food brand, is a food-focused social network helping home cooks further their food passions and achieve everyday food goals. The site is among the ten largest social sites receiving more than 1.3 billion visits annually. The digital content …

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We’ve received a few questions about a recent Quartz article titled, “How to rid your Facebook feed of all those terrible viral news stories”. The premise of the article is that there is too much undifferentiated content showing up in your Facebook News Feed, and that there are steps you can take to reduce the amount …

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