Instagram is proving to be an increasingly successful avenue for brands and publishers alike. Though due to the traffic driving limitations of the social platform, content creators have had to figure out how to adapt to a model with different functionality than the platforms they are used to. But even though it’s more cumbersome to drive users from Instagram to your site, followers on Instagram are more likely to engage with your content than on Facebook. While publisher engagement on Twitter and Facebook is flat or declining, user engagement on Instagram is through the roof.
SocialFlow makes it easy to post Instagram content from within the same workflow as all the other social platforms. With SocialFlow, you can schedule, optimize or manually post your Instagram content, while accessing your complete metrics and results in our integrated reporting dashboard. Learn how to connect your Instagram to SocialFlow.
Here are some thought starters to consider when creating your Instagram content strategy: