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Bankrate is a leading publisher, aggregator, and distributor of personal finance content on the internet. Bankrate provides proprietary, fully researched, comprehensive independent, and objective personal finance content. OBJECTIVE: Bankrate uses social media for brand discovery, audience acquisition, and increasing engagement to monetize social media traffic through ad-based platforms, while also serving members of the social …

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SocialFlow Case Study: Complex Media is the largest and most influential collection of sites targeted at 20-something males. As a large media outlet, Complex needed to find an enterprise solution to house all of their publishing data – all accounts in one platform. They also wanted to increase clicks, retweets, and followers. Objective: Complex Media’s …

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SocialFlow has been working extensively with a leading fashion brand for a number of years, focusing on organic publishing and promoted tweets and Facebook posts. While our client’s Social team was very excited about the prospect of Direct Response campaigns on social media, their management was less convinced. SocialFlow’s account management team worked with our …

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OBJECTIVE: A travel brand, new to the market, came to SocialFlow with big goals for customer acquisition rates on social, which would ideally convert to prospective clients via the referral traffic their content would generate. At the time, the company was only about a month old and had no presence in social media. THE SOLUTION: …

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High-end shoe designer Stuart Weitzman needed share-worthy content that would not only strengthen the community but also ignite conversations with a broader audience. Together with a fashion agency, the company created a branded film series “Walking After Midnight,” directed by James Franco and starring Stuart Weitzman shoes as worn by supermodel Petra Nemcova. SocialFlow increased …

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SocialFlow’s client is a leading global airline based in the U.S. OBJECTIVE: A major airline was focused on improving the distribution of their content across their social media handles. The team was also looking to increase their number of quality followers while reducing the amount of time spent on publishing existing content to social media. …

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CASE STUDY SUBJECT: A leading global beauty and cosmetics company with a portfolio of iconic beauty brands. OBJECTIVE: SocialFlow’s client and their agency partners needed a tool to create a uniform strategy and voice, increase social media engagement and message relevance, and centralize social media workflow and planning. The client wanted to test SocialFlow’s capabilities …

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SocialFlow’s client is a Five Diamond resort featuring a luxury hotel and casino, shopping, and a premium meeting and convention center. OBJECTIVE: The hotel was looking to improve distribution of content using data. The team wanted to ensure that the right offers for weekend getaways were placed in front of their audience when they were …

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Pinterest is one of the hottest new social media communities on the market. It fuels creativity, collaboration, and organization–and brands love the visual possibilities it affords. At SocialFlow we have been pinning like crazy–and pinning what we love best: data, graphs and technology.

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