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Time Inc.’s Director of Product and Operations, Ben Kaplan, joined us backstage to answer some questions about the state of the industry. Ben talked about how Time Inc. is using social to unlock additional advertising revenue, how media companies social strategies have changed over time and where he thinks publisher content will be consumed in …

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We’ve received a few questions about a recent Quartz article titled, “How to rid your Facebook feed of all those terrible viral news stories”. The premise of the article is that there is too much undifferentiated content showing up in your Facebook News Feed, and that there are steps you can take to reduce the amount …

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Would it surprise you to learn that Donald Trump was the most tweeted about celebrity in January? Beating out the likes of Kayne, Bieber, Drake, Rihanna and David Bowie, #Trump was mentioned in over 14 million posts and was the top tender in 21 of the 31 days of the month. Is there a correlation …

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In Absence, Donald Trump Still Dominated #GOPDebate on Social by Justin Lafferty, via Adweek.com/SocialTimes The biggest storyline surrounding the most recent Republican presidential debate in Iowa was the absence of frontrunner Donald Trump. The no-show certainly didn’t hurt Trump on social, where he was still the most-talked about candidate—despite not being on stage. New metrics …

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300% growth in reach over 2014 The SocialFlow platform showed massive growth in 2015.  Check out some of these stats to see what this means! DEC: 36Bn in Facebook reach (up from 13Bn in January of 2015) DEC: 40mm shares (up from 19mm in January) DEC: 937mm Facebook clicks (up from 456mm in January) 2015: …

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Pinterest is one of the hottest new social media communities on the market. It fuels creativity, collaboration, and organization–and brands love the visual possibilities it affords. At SocialFlow we have been pinning like crazy–and pinning what we love best: data, graphs and technology.

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#SocialWeapon Thanks to all who participated in the SocialFlow social weapon contest this month! Our winner is Matt Philbin: “I create social media campaigns for musicians and bands. My secret weapon combines traditional social media channels (ie, Facebook, Twitter) with e-commerce. My latest project is a contest on Facebook for fans of a band to submit t-shirt designs …

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Great news for NYC-area developers–Twitter is coming to town to host a special evening aimed at the local developer community this October 12th, and we’re thrilled that they chose to host it right here at SocialFlow. From Twitter: There’s a lot going on in the ecosystem and we’d like to take this chance to share …

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Check out this video, where SocialFlow VP of Research and Development Gilad Lotan answers questions about using Twitter to engage audiences, as well as expanding on his study, Engaging News Hungry Audiences Tweet by Tweet: An audience analysis of prominent mainstream media news accounts on Twitter.

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There are now three ways to stay in touch with all the latest new product features, news, research studies and other social media optimization goodies: Follow us on Twitter. “Like” us on Facebook. Subscribe to our email newsletter. Be the first to know when we publish a new study. Subscribe now! 

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