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SocialFlow’s client is a leading global airline based in the U.S. OBJECTIVE: A major airline was focused on improving the distribution of their content across their social media handles. The team was also looking to increase their number of quality followers while reducing the amount of time spent on publishing existing content to social media. …

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CASE STUDY SUBJECT: A leading global beauty and cosmetics company with a portfolio of iconic beauty brands. OBJECTIVE: SocialFlow’s client and their agency partners needed a tool to create a uniform strategy and voice, increase social media engagement and message relevance, and centralize social media workflow and planning. The client wanted to test SocialFlow’s capabilities …

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SocialFlow’s client is a Five Diamond resort featuring a luxury hotel and casino, shopping, and a premium meeting and convention center. OBJECTIVE: The hotel was looking to improve distribution of content using data. The team wanted to ensure that the right offers for weekend getaways were placed in front of their audience when they were …

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Pinterest is one of the hottest new social media communities on the market. It fuels creativity, collaboration, and organization–and brands love the visual possibilities it affords. At SocialFlow we have been pinning like crazy–and pinning what we love best: data, graphs and technology.

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#SocialWeapon Thanks to all who participated in the SocialFlow social weapon contest this month! Our winner is Matt Philbin: “I create social media campaigns for musicians and bands. My secret weapon combines traditional social media channels (ie, Facebook, Twitter) with e-commerce. My latest project is a contest on Facebook for fans of a band to submit t-shirt designs …

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Great news for NYC-area developers–Twitter is coming to town to host a special evening aimed at the local developer community this October 12th, and we’re thrilled that they chose to host it right here at SocialFlow. From Twitter: There’s a lot going on in the ecosystem and we’d like to take this chance to share …

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Check out this video, where SocialFlow VP of Research and Development Gilad Lotan answers questions about using Twitter to engage audiences, as well as expanding on his study, Engaging News Hungry Audiences Tweet by Tweet: An audience analysis of prominent mainstream media news accounts on Twitter.

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There are now three ways to stay in touch with all the latest new product features, news, research studies and other social media optimization goodies: Follow us on Twitter. “Like” us on Facebook. Subscribe to our email newsletter. Be the first to know when we publish a new study. Subscribe now! 

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This past weekend at the SocialFlow offices, something big was taking shape. A mural, the brainchild of co-founder Frank Speiser, was commissioned to depict the flow of language across time from the hieroglyphics of the ancient Egyptians to spray-art on the side of a No. 2 train headed to Brooklyn.

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SocialFlow, the first social media optimization platform, has announced that Peter Hershberg has joined the company as President. A veteran of the New York startup and advertising industry for over fifteen years, Hershberg’s hiring follows SocialFlow’s recent $7 million Series A round and its partnership announcement with Twitter.

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