White Papers

2019 Industry Report Webinar: Watch Now

***Updated January 2020*** Join us for a 30-minute webinar presentation of our newly released industry report: The Media is Social.  The webinar, on Thursday, October 17th at 2PM EST, will be hosted by SVP of Strategy, Stephanie Fossan and Director of Client Services,...

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White Paper: The Media is Social 2019 (Updated 2020)

** Update: We have added data to this white paper. Additional data from July 2019- December 2019 has been added to the initial data set that spanned January 2018- July 2019. Get the updated white paper by filling out the form on the right** In the fourth installment...

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White Paper: Data Drives Social Performance 2016

After analyzing 1.6 M posts on Facebook, Twitter and Google Plus, we’ve concluded that how you distribute your social posts is more important to improving your engagement than what you’re posting. But what industry you’re in is a crucial factor in picking the right...

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White Paper: Data Drives Social Performance 2015

            [two_thirds] This second installment of the Benchmark Study on Organic Publishing to Social Networks analyzed social performance of more than 8 million social posts across 54 languages. These posts reached consumers in every...

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White Paper: Data Drives Social Performance

After analyzing 1.6 M posts on Facebook, Twitter and Google Plus, we’ve concluded that how you distribute your social posts is more important to improving your engagement than what you’re posting. But what industry you’re in is a crucial factor in picking the right...

read more

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